fx
=”Every brand deal, in one pipeline”
C3 · spreadsheet systems for influencers

Influencer Brand Deal Templates

Every brand deal, in one pipeline — not scattered across six DM threads and a notes app. Track pitches, rates, deliverables, and payments in one place.

deal-pipeline.xlsx
StageBrandValue
1PitchedRowen Skincare$800
2NegotiatingBasil & Bloom$1,450
3Loomstate Co.$2,000
templates

Four systems for four different jobs

Each one is a standalone spreadsheet — use one or use all four together.

C1

Brand Deal Pipeline Tracker

Every deal sorted by stage — pitched, negotiating, confirmed — so nothing falls through the cracks.

deal-pipeline.xlsx
BrandStage
1Rowen SkincarePitched
2Basil & BloomNegotiating
  • Stage-based pipeline view
  • Deal value and platform per row
  • Follow-up date reminders
Preview template →
C2

Rate Card Calculator

Enter your follower count, engagement rate, and platform — get a suggested rate range for sponsored posts.

rate-calculator.xlsx
PlatformFollowersRate
1Instagram42K$650
2TikTok68K$820
  • Auto-calculated rate by platform
  • Engagement-quality multiplier
  • Bundle/package pricing tab
Preview template →
C3

Deliverables Checklist

Per-brand checklist of exactly what you owe — posts, stories, usage rights — with due dates and approval status.

deliverables.xlsx
DeliverableDueStatus
12x ReelsAug 10Draft
21x StoryAug 12
  • Deliverable checklist per brand
  • Due-date tracking
  • Usage-rights and exclusivity notes
Preview template →
C4

Payment & Invoice Tracker

Every invoice sent, paid, or overdue by brand — so you always know exactly who owes you money.

payment-tracker.xlsx
BrandInvoiceStatus
1Northgate Coffee#0091
2Wildline Skincare#0092Overdue
  • Invoice status by brand
  • Overdue-payment flagging
  • Auto-totaled income by month
Preview template →
note

Why a spreadsheet, not another login

SaaS tools are great until the price triples or the company shuts down. A spreadsheet just keeps working.

01 —

You own it, forever

No subscription cutoff, no data export scramble. It’s a file on your computer, not a rented seat.

02 —

Runs where you already are

Opens straight in Excel or Google Sheets — nothing new to log into, nothing new to learn.

03 —

Edit anything, anytime

It’s your formula, not our roadmap. Rename a column, add a tab, make it yours.

faq

Common questions

Does the rate card calculator update automatically as my following grows?
You update your follower count and engagement rate whenever they change, and the suggested rate range recalculates instantly.
Can I track deals across Instagram, TikTok, and YouTube in one sheet?
Yes — every template has a platform column so you can track all your channels together or filter to just one.
What happens if a brand deal falls through mid-pipeline?
Just move that row to a ‘Dropped’ stage in the pipeline tracker — nothing is deleted, so you keep a record for future reference.
Can I use this for UGC (non-follower) deals too?
Yes — leave the platform/follower fields blank or mark the deal as UGC, and the deliverables and payment tracking work exactly the same.
Z99 · last cell, first step

Pick a brand-deal template. Open the sheet. Start today.

No account required to preview — see exactly what you’re getting before you download anything.

Scroll to Top